by Matt Spaulding | Oct 31, 2023 | Blog
Since its public launch in November of 2022, ChatGPT and other generative AI tools have changed how marketers think about marketing and accomplish their goals. While some warn of AI’s dangers, there’s no denying its power. For commercial interior and...
by Matt Spaulding | Sep 6, 2023 | Blog
Welcome to the second part of our blog series on post-NeoCon content ideas for interior product marketers. While NeoCon may be a months-old memory, you can still build on the momentum and increase your ROI by sharing thoughtful and engaging content related to your...
by Matt Spaulding | Jul 13, 2023 | Blog
After the absorbing and often tiring experience of exhibiting at NeoCon, you may wonder what to do next to capitalize on the connections you made during the show. While NeoCon offers a unique platform for showcasing products, networking, learning, and gaining...
by Matt Spaulding | Feb 1, 2023 | Blog
Marketing leaders in the commercial A&D and building communities have more marketing tools to utilize than ever before. From podcasts to press releases, social media to SEO, the ways to promote your brand’s story are plentiful. With the advent of a new year, we...
by Matt Spaulding | Jan 3, 2023 | Blog
Spaulding Communications worked alongside S4Lights to create awareness and drive sales leads for its revolutionary NxG technology. Here’s an overview of the strategic approach we took and the results we generated. Background During our discovery sessions, we...
by Matt Spaulding | Oct 31, 2022 | Blog
When it comes to podcasts, there’s something for everyone. According to DemandSage’s latest statistics, published on August 20, 2022, there are approximately 2.4 million podcasts globally. That’s a lot of content, and the topics range from the sublime to the comedic....
