Our Strategic Approach
We begin every engagement by identifying the communication goals and behaviors you want to see displayed across your organization, within your team or by individual. We then customize our training programs to meet those needs with maximum impact.
Media & Message Training
Each year, organizations miss a huge opportunity to take their business to a higher level. Trade editors need to interview experts for their articles. But many times, the interviewees do not hit the mark. Let’s fix that. Our on-demand Media Training video gives you the tips and techniques to become a media master. You’ll nail every interview with confidence, every time.
Experiential Training Sessions
Individuals, teams and organizations today need professional development training that makes a lasting impact. We’ve found the solution. We get people into a fully immersive experience-based environment. Our experiential history-based programs are impactful, memorable and highly applicable for today’s chaotic workplace. Our programs include:
The Washington Leadership Experience
Held onsite in historic Princeton, N.J., participants assess Washington’s character, decision-making and the novel approaches he took to team building at the early stages of the Revolutionary War. We use Washington’s famous 1776 Delaware Crossing as our platform. This is a 1-day session.
U.S. Grant and The Battles of Chattanooga
Held onsite at scenic locations throughout Chattanooga, participants stand in U.S. Grant’s footsteps to evaluate his brilliant leadership qualities, as well as his shortcomings. We use the oft-forgotten yet highly important Battles of Chattanooga (Nov. 1863) as our platform. This is a 1-day session.
Proven Relevance
Matt Spaulding
Founder & President
Matt Spaulding is the founder and president of Spaulding Communications, a business-to-business integrated marketing firm that works exclusively with brands serving the commercial architect, design, and building products industry. For more than 25 years, Matt has been bringing creative and strategic thinking to help his clients achieve their brand and business goals, specifically helping them develop stronger thought leadership positions. He has worked with Fortune 500 companies and start-ups, securing media coverage in outlets ranging from USA Today and the Wall Street Journal to HGTV, Interior Design, and ARCHITECT magazine. Passionate about marketing communications, leadership, and the A&D community, he has written for industry publications, been a featured speaker at industry conferences, and is frequently interviewed for articles and podcasts. He is a former instructor of business communication at Georgia State University and a resource speaker for Vistage, the world’s largest CEO and peer advisory organization. He is the creator and facilitator of two unique history-based leadership training programs designed for teams and organizations of all sizes.
Our Clients
Contact Us
One West Court Square, Suite 750
Decatur, GA 30030
P 404.270.1010
F 404.270.1020
matts@spauldingcommunications.com
Interested in learning how we can help your brand get known for what makes it great? Contact us and let’s get a conversation going.
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