Free Downloads & Strategic Planning Resources

Strategic Planning

5-Step Strategic Planning Process

Our 5-step strategic planning process eliminates guesswork and inefficiencies. More importantly, it’s holistic and ensures strategies, tactics, KPIs and budgets are aligned. Ready for a straight forward planning process?

PR Evaluator

PR Evaluator Tool

Are you thinking about adding a strategic PR component to your existing marketing efforts? Or, are you wondering if your current PR efforts are effective? By answering 12 simple questions, you’ll know if you’re ready to add PR to your mix. Or, whether your current PR efforts are on track or if it might need a boost.

Brand Messaging Strategy

Brand Messaging Worksheet

Every organization needs a competitive advantage. One way to gain an advantage is by creating brand messages that stick. With “sticky” messages, your brand can achieve greater visibility and recognition, which can contribute to sales leads and a stronger affinity with your stakeholders.

Product Launch

Product Launch Check List

Successfully launching a new product to the marketplace requires strategic planning and thinking. It’s essential to establish clear objectives, realistic timing and available resources. But there are many other considerations.

Blog Best Practices

Blog Best Practices Check List

Blog writing is an essential part of any strategic digital marketing mix. When done right, it can be a driver for better SEO and lead generation. It can also be a critical tool for sharing your brand’s point of view.

Contact Us

Spaulding Communications

One West Court Square, Suite 750
Decatur, GA 30030
P 404.270.1010
F 404.270.1020
matts@spauldingcommunications.com

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5-Step Strategic Plan Process

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